Bachelor of Business Administration - Marketing

Admission Requirements

• C+ in Foundations of Math 11 or equivalent
     
• C+ in English 12 or equivalent
    or 
  IELTS 6.0 or equivalent
   . Students are recommended to take ENG 104  in the first semester. Students who do not have a band score of Academic IELTS 6.0, TOEFL iBT 20, PTE 50, CAEL 60 or higher in Listening, Reading, Writing, and Speaking will be required to take ENG 104  in the first semester.
• NIC Tourism & Hospitality diploma graduates (all options) are eligible for admission directly into the third year of NIC’s Bachelor of Business Administration - Marketing.

​Upgrade with us  

Course Requirements

Year 1

• BUS - 100 Financial Accounting Fundamentals
• BUS - 105 Principles of Business
• BUS - 132 Mathematics of Finance
• BUS - 150 Principles of Management
• BUS - 162 Principles of Marketing
• BUS - 170 Computer Applications for Business
• ECO - 110 Principles of Microeconomics

•  

  One of the following:

• ENG - 160 Effective Organizational Writing or
• ENG - 166 Effective Organizational Communications

•  

  One of the following:

• ENG - 115 Essay Writing and Critical Analysis or
• ENG - 116 Essay Writing & Indigenous Perspectives or
• ENG - 117 Academic Writing

•  

•  

  Plus one elective totaling 3 credits chosen from courses numbered 100 or higher that transfer to a BC degree-granting institution.

•  

  for CO-OP Students Only: 

  Students must complete EMP 100 in the Fall term as a prerequisite to Co-operative Education Work Term (BUS 197) in the Spring.

  BUS-197 may be used as an elective for the BBA.

   

  NOTE: Students may exit with a Business Administration Certificate.

Year 2

• BUS - 217 Management Accounting
• BUS - 221 Commercial Law
• BUS - 253 Entrepreneurship
• BUS - 260 Consumer Behaviour
• BUS - 261 Digital Marketing
• BUS - 264 Professional Selling
• BUS - 267 Services Marketing
• ECO - 111 Principles of Macroeconomics

•  

  One of the following:

• ABG - 100 Histories and Impacts of Colonization
• ABG - 102 Governance and Organizational Structures
• ABG - 103 Vision, Values, Philosophies and Ethics
• ABG - 105 Politics, Policy and Practice
• ABG - 110 Community Development & Planning
• ABG - 111 Economic Development
• ANT - 250 Ethnology of North America
• ENG - 127 Indigenous Literatures in Canada
• FNS - 160 First Nations Education: Traditional and Contemporary
• GLS - 140 Fishing, Indigeneity and the Asia Pacific I
• GLS - 240 Fishing, Indigeneity and the Asia Pacific II
• GLS - 241 Field School: Fishing, Indigeneity and the Asia Pacific
• HIS - 246 Domination and Resistance: A History of Imperialism and Colonialism
• SOC - 130 First Nations Sociology

•  

  Plus one elective totaling 3 credits chosen from courses numbered 100 or higher that transfer to a BC degree-granting institution.  

   

  For CO-OP Students Only: 

  BUS 197  if not previously taken or BUS 297  

  BUS 197  or BUS 297  may be used as an elective.

   

  NOTE: Students may exit with a Business Administration Diploma - Marketing.

   

Year 3

• BUS - 335 Quantitative Decision Making
• BUS - 350 Organizational Behaviour
• BUS - 362 Market Research
• BUS - 368 Advertising and Marketing Communications
• BUS - 370 International Marketing
• ENG - 260 Advanced Communications and Professional Writing
• STA - 115 Introduction to Statistics

•  

  Plus three electives totaling 9 credits chosen from courses numbered 100 or higher that transfer to a BC degree-granting institution.  

   

  For CO-OP Students Only: 

  BUS 197  or BUS 297  if not previously taken

  BUS 397  

  BUS 197  or BUS 297  or BUS 397  may be used as an elective.

Year 4

• BUS - 430 Business-to-Business Marketing
• BUS - 450 Project Management
• BUS - 452 Advanced Topics in Entrepreneurship
• BUS - 492 Strategic Management
• BUS - 493 Business Simulation
• PHI - 260 Business Ethics

•  

  Plus four electives totaling 12 credits chosen from courses numbered 100 or higher that transfer to a BC degree-granting institution. 

Tourism and Hospitality Management Diploma Bridging Options

North Island College’s Tourism and Hospitality Management Diploma (all options) Bridging Pathway BBA - Marketing. 

Completion Requirements

• A minimum GPA of 2.00 is required.
• The Bachelor of Business Administration Degree must be completed within 9 years.
• A minimum of 50% of the program must be completed at North Island College.