Bachelor of Business Administration-Marketing

Admission Requirements

1. C+ in Foundations of Math 11 or equivalent
      
2. C+ in English 12 or equivalent
     or 
   IELTS 6.0 or equivalent
     .  Students are recommended to take ENG 104  in the first semester. Students who do not have a band score of Academic IELTS 6.0, TOEFL iBT 20, PTE 50, CAEL 60 or higher in Listening, Reading, Writing, and Speaking will be required to take ENG 104  in the first semester.
3. Or, permission of the department.
4. NIC Tourism & Hospitality diploma graduates (all options) are eligible for admission directly into third year of NIC’s Bachelor of Business Administration, General Management; or Marketing major.

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Course Requirements

Year 1

• BUS - 100 Financial Accounting Fundamentals
• BUS - 132 Mathematics of Finance
• BUS - 150 Principles of Management
• BUS - 152 Entrepreneurship & Small Business Management
• BUS - 162 Principles of Marketing
• BUS - 170 Computer Applications for Business
• ECO - 110 Principles of Microeconomics
• ECO - 111 Principles of Macroeconomics
• ENG - 160 Effective Organizational Writing

•  

• ENG - 115 Essay Writing and Critical Analysis or
• ENG - 116 Essay Writing & Indigenous Perspectives or
• ENG - 117 Academic Writing

•  

• For Co-Op Students Only:

  Completion of EMP 100   in the Fall term is a prerequisite to Co-operative Education Internship Work Term (BUS 197  ) in the Spring.

• EMP - 100 Co-operative Education Pre-Employment Seminar
• BUS - 197 Business Administration Co-Operative Education Work Term 1

•  

  Students may exit with a Business Administration Certificate

Year 2

• BUS - 217 Management Accounting
• BUS - 221 Commercial Law
• BUS - 260 Consumer Behaviour
• BUS - 264 Professional Selling
• BUS - 265 Retail Management
• BUS - 267 Services Marketing
• BUS - 293 Business Simulation
• STA - 115 Introduction to Statistics

•  

  Plus two electives totaling 6 credits.

•  

  For Co-op Students Only:

• BUS - 297 Business Administration Co-Operative Education Work Term 2

•  

  Students may exit with a Business Administration Diploma, Marketing Option

Year 3

• BUS - 350 Organizational Behaviour
• BUS - 362 Market Research
• BUS - 368 Advertising and Marketing Communications
• BUS - 370 International Marketing
• BUS - 380 Globalization and International Business
• DGL - 221 Introduction to Social Media

•  

  Plus four electives totaling 12 credits*

•  

  For Co-op Students Only:

• BUS - 397 Business Administration Co-Operative Education Work Term 3

Year 4

• BUS - 340 Leadership
• BUS - 430 Business-to-Business Marketing
• BUS - 450 Project Management
• BUS - 452 Advanced Topics in Entrepreneurship
• BUS - 492 Strategic Management
• PHI - 260 Business Ethics
• ENG - 260 Advanced Communications and Professional Writing

•  

  Plus three electives totaling 9 credits.

   

  Electives may be chosen from any non-business courses that transfer to BC degree granting institutions or any other NIC business courses. At least four electives must be non-business and at least five electives must be at the 200 level or higher.  BUS 197 , BUS 297 , and BUS 397  are considered as 3-credit elective courses.

Tourism and Hospitality Management Diploma Bridging Options

North Island College’s Tourism and Hospitality Management Diploma (All options) Bridging Pathway BBA Marketing

Completion Requirements

• A minimum GPA of 2.00 is required.
• A minimum of 50% of the program must be completed at North Island College.